The Power of Exclusivity

  • Created : 1st May 2018
  • Last Updated: 6th June 2018

People love exclusivity, exclusive events, parties, products and people. Making website visitors feel they are part of something exclusive and prestigious is a very powerful marketing tactic that you should test and introduce on your site.

Use an Invite-Only Beta Launch where users can apply to be a part of your exclusive new platform we saw a 11% Conversion Rate Increase simply by adding the words β€œInvite Only” to our Landing page during out Beta Launch.

Offer limited spots/quantity of your product to give the feeling off exclusivity and the fear of missing out.


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